The IMATS (International Make-Up Artist Trade Show) is the world’s largest exhibition of make-up artists. Thousands of make-up artists, exhibitors, and enthusiasts come together to be inspired, display their work, and collect the best of the industry. Attendees at IMATS can learn about make-up techniques from makeup artists who have worked in the entertainment industry, including Oscar, BAFTA, and Emmy award winners. IMATS is where companies choose to make their product debuts. Other highlights include a display of film and tv make-up effects and Battle of the Brushes, a student make-up competition in which international students compete to create winning looks.
1. Education & Training 2. Miscellaneous 3. Fashion & Beauty 4. Entertainment & Media 5. Apparel & Clothing
THE INDUSTRY'S GO-TO SOURCES FOR COMPLETE INFORMATION ON PRACTICAL MAKE-UP EFFECTS AND BEAUTY MAKE-UPS ARE THE FIRST OF THEIR KIND IMATS and Make-Up Artist magazine. IMATS and Make-Up Artist are sources of creative inspiration and education, with engaging onstage education, product launches, how-tos, photo stories, and features on industry leaders. Both the magazine and the trade show foster a community where make-up artists can share their expertise while also inspiring innovation and change.